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	<title>Betsy &#38; Iya Jewelry &#187; job loving</title>
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	<link>http://www.betsyandiya.com/blog</link>
	<description>Handmade jewelry from Portland, Oregon designer Betsy Cross. Big pieces, mixed metals, confident entrances. Clunky or intricate. Earthy or Army. But always, always, 100% handmade.</description>
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		<title>Bloom Where You&#8217;re Planted. (part 1)</title>
		<link>http://www.betsyandiya.com/blog/bloom-where-youre-planted-part-1/</link>
		<comments>http://www.betsyandiya.com/blog/bloom-where-youre-planted-part-1/#comments</comments>
		<pubDate>Thu, 16 Jun 2011 16:48:07 +0000</pubDate>
		<dc:creator>betsy</dc:creator>
				<category><![CDATA[Perfect Portland]]></category>
		<category><![CDATA[betsy & iya jewelry: The Biz]]></category>
		<category><![CDATA[busy busy]]></category>
		<category><![CDATA[dreaming]]></category>
		<category><![CDATA[job loving]]></category>
		<category><![CDATA[studio]]></category>

		<guid isPermaLink="false">http://www.betsyandiya.com/blog/?p=3319</guid>
		<description><![CDATA[We&#8217;ve been a little absent from this space (this blogspace that I love so much) and here&#8217;s the story why:
On June 3rd, we signed the lease for a new space on NW Thurman and 24th.  Whoa.  Let me back up a little&#8230;

Many of you know that it hasn&#8217;t even been a year since we opened [...]]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve been a little absent from this space (this blogspace that I love so much) and here&#8217;s the story why:</p>
<p>On June 3rd, we signed the lease for a new space on NW Thurman and 24th.  Whoa.  Let me back up a little&#8230;</p>
<p><img class="aligncenter size-full wp-image-3326" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-136.jpg" alt="" width="450" height="336" /></p>
<p>Many of you know that it hasn&#8217;t even been a year since we opened our <a href="http://www.betsyandiya.com/blog/huge-victory/" target="_blank">current studio/store</a>, so it might have come as a big surprise to you.  Well, it did for us too.  Just after we made our way back from our second <a href="http://www.betsyandiya.com/blog/the-road-trip-in-texture/" target="_blank">road trip</a>, we learned that the rent on the <a href="http://www.betsyandiya.com/shop" target="_blank">b &amp; i</a> studio was going up.  And not just a little bit, it was going up 11% and without much of a warning.  Now, rent on a tiny space (289 square feet, to be exact) is not unreachable, so even with an unfair hike, we could have still afforded it, but it was the principle plus their corporate guy&#8217;s lack of flexibility (and down-right rudeness) that launched us in a new direction, one that we hadn&#8217;t quite dreamed of yet&#8212;opening, like, a <em>real</em> store.  uuuuuuugheeeerrraaahhhhhhhh<strong>ohmygoodness</strong>!!!</p>
<p><img class="aligncenter size-full wp-image-3328" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-320.jpg" alt="" width="450" height="602" /></p>
<p>We started looking right away.  It&#8217;s amazing what you begin to see of a city when you&#8217;re looking for something you had never been looking for before.  I felt like I started understanding the neighborhoods in a different way, getting major feelings from each, rather than just an impression, like which friend would I want to spend the most time with&#8212;and which friend would accept me into their already existing, beautiful circle.  Truth is, we love so many neighborhoods in Portland, it became a daunting task to narrow down the options.</p>
<p><img class="aligncenter size-full wp-image-3327" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-228.jpg" alt="" width="450" height="602" /></p>
<p>About one week before we left for the awesome <a href="http://www.renegadecraft.com/austin" target="_blank">Renegade Austin</a> affair, we put an offer in on a space on lower SE Hawthorne. For reasons I won&#8217;t bore you with, it didn&#8217;t work out.  We realized it wasn&#8217;t going to work out (for certain), the day before we left&#8212;the day that things were insane in our world.  We were trying to nail down a new display for our booth that would easily flat pack for plane trips and with that new display idea came a revamping of how we display&#8230;well..<em>everything.</em> This meant new card stock for earring cards, new necklace cards, new display packaging &#8211;cough, overachievers&#8211; and new printing.  On top of all that, we still had orders to get out and jewelry that needed to be made for the show.  It makes my heart skip a beat to think about all we were stuffing into 48 hours.</p>
<p><img class="aligncenter size-full wp-image-3324" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/aphoto-3.jpg" alt="" width="450" height="336" /></p>
<p>Will had stayed up way too late the night before, getting spreadsheets finished and new items listed online.  I wanted him to have a full night sleep (not just because I&#8217;m nice, but because less hours of sleep  = cranky William and I needed happy-go-lucky William that day)&#8230;so I got up at the crack of dawn and started running errands while he slept a bit longer.  This is pertinent to the story because I drove into work a little bit differently that day.  I needed to go to the printers before, so I took a right turn one street too early.  That mistake drove me by the most beautiful space with a more beautiful sign on it that read, &#8220;SPACE FOR LEASE,&#8221; in lovely bold, capital letters.  I remembered that space because I had admired the building before.  It&#8217;s an old cinema building, full of charm and character and stories, just how I like it.</p>
<p><img class="aligncenter size-full wp-image-3321" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/a.jpg" alt="" width="450" height="336" /></p>
<p>We were leaving the next morning, early, so the window of opportunity seemed to be closing in on us and fast.  I drove home, woke Will up, took the early turn again and told Will how I felt about the space&#8211;I was basically foaming at that mouth while I tried to spill out in 5 minutes why that space would be a dream.  Luckily, he felt the exact same&#8212;it was perfect for us.  It was more perfect than any other space we had looked at; it had a back room, a loft, character&#8230;and BRICK.  I love brick so much. It was exactly the size we needed and in exactly the kind of neighborhood we are ready for&#8211;quaint, but full of life and community.  There is something so special about this neighborhood.  As cheesy as it sounds, it felt right in my heart.  No other place had given us <em>that</em> feeling.</p>
<p><img class="aligncenter size-full wp-image-3329" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-417.jpg" alt="" width="450" height="336" /></p>
<p>We ate lunch for the first time at the amazing deli, <a href="http://www.kennyandzukes.com/" target="_blank">Kenny and Zukes</a> (the NW Thurman location), sat outside in the first Portland sun in months and watched how many people walked by, guessing what kind of people they were and dreaming about the kind of shop we could make for the neighborhood.  This kind of dreaming lead me to realize that I wanted that space, in just a few hours, my heart was already set on it&#8212;something they tell you NEVER to do when you&#8217;re searching for a new place to live or work.</p>
<p><strong><img class="aligncenter size-full wp-image-3322" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/aphoto-1.jpg" alt="" width="450" height="602" /></strong></p>
<p>We called the amazing woman we were working with, Marilen from <a href="http://www.elliottassociatesinc.com/" target="_blank">Elliot Associates</a>, and expressed our sentiments for the space. Then we left for Austin. Over that weekend, Marilen and Lupe were able to see the inside of the space.  They said they contained themselves while in the presence of the landlords, but in their own time and space they had a squeal or two.  They loved it and they knew we would love it&#8230;the inside even more impressive than the outside.</p>
<div id="attachment_3323" class="wp-caption aligncenter" style="width: 460px"><img class="size-full wp-image-3323" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/aphoto-2.jpg" alt="" width="450" height="336" /><p class="wp-caption-text">you didn&#39;t think we were going to keep that carpet, did you?</p></div>
<p>When it was our turn, I wanted to do a dance with the landlord and gush about how much I loved everything about it&#8211;it had a bathroom INSIDE for goodness sakes!  In just a few days, I had fallen head-over-heels in love with the neighborhood and I wanted to run to the rooftops and tell the world that it was ours.  But&#8230;that&#8217;s not how it works when you&#8217;re looking for a space.  You have to be all formal and pretend that you could go either way.  So I pretended that the space was <em>alright</em> and <em>might</em> work for us if we choose to make an offer.</p>
<p><img class="aligncenter size-full wp-image-3325" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/aphoto-5.jpg" alt="" width="450" height="602" /></p>
<p>This part is the boring part: negotiations, paperwork, lawyers, numbers, meetings, etc.  What&#8217;s important is that they all lead to the same thing: WE GOT THE SPACE.  !!!!!!!!!!!!!!!!!!!!!!!!!!!!  We got it!!  We love it!  We love our landlords!  We love the neighborhood!  We love each other!  We love our jobs!  We love it all!! &#8230;</p>
<p><img class="aligncenter size-full wp-image-3331" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-137.jpg" alt="" width="450" height="602" /></p>
<p>And now we have to make a shop out of it.  Oh <em>yeah YEAH </em>YEAH. The weekend of the signing, we had a HUGE show in San Francisco then on to a trunk show in Santa Cruz, then on to important meetings and two MORE shows in LA.  We decided that Will needed to stay in Portland to get started immediately on the shop (of course, we&#8217;ll be doing all the build out work ourselves, with the help of some amazing friends) and that I would head on to California with Lupe.</p>
<p><strong><img class="aligncenter size-full wp-image-3332" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-229.jpg" alt="" width="450" height="602" /></strong></p>
<p>It was Friday, June 3rd.  The signing took so long that we didn&#8217;t get on the road until 4 pm when we had planned to leave by 10 AM at the latest.  We had to be up by 6 am to set up our booth for the Union Street Fair in San Francisco the next day.  It takes 11 hours to drive to SF&#8230;</p>
<p><img class="aligncenter size-full wp-image-3333" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-322.jpg" alt="" width="450" height="602" /></p>
<p><img class="aligncenter size-full wp-image-3334" title="new betsy &amp; iya retail space" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-418.jpg" alt="" width="450" height="602" /></p>
<p>stay tuned for part 2.</p>
<p>missed you guys!!</p>
<p>xo~betsy</p>
<p>***Song of the Moment:  <a href="http://itunes.apple.com/us/album/when-the-deal-goes-down/id187497036?i=187497599" target="_blank">When the Deal Goes Down</a>, by Bob Dylan***</p>
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			<wfw:commentRss>http://www.betsyandiya.com/blog/bloom-where-youre-planted-part-1/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Give me a BREAK.</title>
		<link>http://www.betsyandiya.com/blog/give-me-a-break/</link>
		<comments>http://www.betsyandiya.com/blog/give-me-a-break/#comments</comments>
		<pubDate>Mon, 03 Jan 2011 17:17:24 +0000</pubDate>
		<dc:creator>betsy</dc:creator>
				<category><![CDATA[Handmade Revolution]]></category>
		<category><![CDATA[betsy & iya jewelry: The Biz]]></category>
		<category><![CDATA[busy busy]]></category>
		<category><![CDATA[hard work]]></category>
		<category><![CDATA[independents]]></category>
		<category><![CDATA[job loving]]></category>
		<category><![CDATA[traveling]]></category>

		<guid isPermaLink="false">http://www.betsyandiya.com/blog/?p=2686</guid>
		<description><![CDATA[I was ready for a break.  More than any other holiday season leading up to this point, I was ready.  In November, we took a few days off.  We took Thanksgiving day off, and then&#8230;literally&#8230;we worked straight, every single day (some, until 1 in the morning), until our break began, on the airplane, on December [...]]]></description>
			<content:encoded><![CDATA[<p>I was ready for a break.  More than any other holiday season leading up to this point, I was ready.  In November, we took a <strong><em>few</em></strong> days off.  We took Thanksgiving day off, and then&#8230;literally&#8230;we worked straight, every single day (some, until 1 in the morning), until our break began, on the airplane, on December 19th.  There were crafty shows, trunk shows, benefit brunches, studio openings, happy shopping hours, a new <a href="http://www.betsyandiya.com/shop" target="_blank">online shop</a>, a <a href="http://betsyandiya.myshopify.com/collections/all-origins" target="_blank">new line</a> (my current favorite), a <a href="http://craftywonderland.com/pop-up-shop/" target="_blank">pop-up shop</a>, and loads of amazing wholesale orders to boot.  I was honored to be so busy.  I was happy.  I was tired.  I was ready for a break.</p>
<p style="text-align: center;"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-38.jpg" target="_blank"><img class="aligncenter size-full wp-image-2693" title="Betsy working hard" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-38-e1294074474305.jpg" alt="" width="288" height="384" /></a></p>
<p>There is a feeling of love that comes over me when I learn that  someone wants to wear my designs.  It&#8217;s more than satisfaction.  I still  have thoughts like: <em>really</em>, you want to wear <em>this</em> thing that <em>I </em>dreamed up?? <em>really?</em> You&#8217;re soooo great!!</p>
<p style="text-align: center;"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-46.jpg" target="_blank"><img class="aligncenter size-full wp-image-2692" title="New Shapes" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-46-e1294074538554.jpg" alt="" width="279" height="374" /></a></p>
<p>It makes those breaks feel so much more special.  We worked hard, <em>really hard, </em>and it was worth it.</p>
<p>And then&#8230;</p>
<p style="text-align: center;"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo12.jpg" target="_blank"><img class="aligncenter size-full wp-image-2687" title="Gingham and Will" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo12-e1294073648948.jpg" alt="" width="467" height="349" /></a></p>
<p>I have a moment, finally (usually on the plane or in the car), to remember why I do it all in the first place.  A moment to sit down and realize how important it is that we make time for space.  Because that&#8217;s where the magic happens.</p>
<p style="text-align: center;"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-210.jpg" target="_blank"><img class="aligncenter size-full wp-image-2689" title="Gingham and Will play" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-210-e1294074015185.jpg" alt="" width="279" height="374" /></a></p>
<p>Magic =</p>
<p>1) Gingham meets her auntie and uncle dogs.  And plays a LOT.</p>
<p style="text-align: center;"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-29.jpg" target="_blank"><img class="aligncenter size-full wp-image-2688" title="Gingham meets Mayzie" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-29-e1294074123189.jpg" alt="" width="279" height="374" /></a></p>
<p>2) We see some of the most important people in our lives:  family.</p>
<p>3) We see each other.</p>
<p>4) We play.</p>
<p>5) We eat Christmas cookies.</p>
<p>6) We experience the real kind of love.</p>
<p>7) We hear new music.</p>
<p>8) We tell stories.</p>
<p>9) We have amazing conversations.</p>
<p>10) We enjoy the silence.</p>
<p>Now we&#8217;re back.  Now I know why we&#8217;re really here.</p>
<p>I hope you all had the most wonderful breaks and saw what you really needed to see.</p>
<p>Hope to see <em>you</em> in the New Year!!</p>
<p>xo~betsy</p>
<p>Song of the Moment: <a href="http://itunes.apple.com/us/album/all-youve-got-to-do-is-fall/id285351547?i=285351559" target="_blank">All You&#8217;ve Got to Do is Fall in Love</a>, by Benji Hughes***</p>
]]></content:encoded>
			<wfw:commentRss>http://www.betsyandiya.com/blog/give-me-a-break/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Arriving.</title>
		<link>http://www.betsyandiya.com/blog/arriving/</link>
		<comments>http://www.betsyandiya.com/blog/arriving/#comments</comments>
		<pubDate>Thu, 18 Nov 2010 20:26:28 +0000</pubDate>
		<dc:creator>betsy</dc:creator>
				<category><![CDATA[Handmade Revolution]]></category>
		<category><![CDATA[betsy & iya jewelry: The Biz]]></category>
		<category><![CDATA[grand opening party]]></category>
		<category><![CDATA[job loving]]></category>
		<category><![CDATA[portland oregon]]></category>

		<guid isPermaLink="false">http://www.betsyandiya.com/blog/?p=2600</guid>
		<description><![CDATA[

For awhile now, I&#8217;ve felt satisfied with the space I&#8217;ve been in.  I was happy in the smaller space, excited by how quickly my world was moving forward.  I felt the wind at my back and I just started rolling with it.  Though all of this was beautiful and inspiring for me, I never quite [...]]]></description>
			<content:encoded><![CDATA[<div class="mceTemp mceIEcenter"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo10.jpg" target="_blank"><img class="size-full wp-image-2611 " title="chevron slabs" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo10.jpg" alt="" width="467" height="349" /></a></div>
<div class="mceTemp mceIEcenter"></div>
<p>For awhile now, I&#8217;ve felt satisfied with the space I&#8217;ve been in.  I was happy in the smaller space, excited by how quickly my world was moving forward.  I felt the wind at my back and I just started rolling with it.  Though all of this was beautiful and inspiring for me, I never quite felt like the workspace was completely in its notch.  The puzzle pieces were next to each other.  You could see that the outer edges suggested a match, a perfect match, but they weren&#8217;t hugging each other yet.</p>
<div id="attachment_2607" class="wp-caption aligncenter" style="width: 477px"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-44.jpg" target="_blank"><img class="size-full wp-image-2607  " title="lighting" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-44.jpg" alt="" width="467" height="349" /></a><p class="wp-caption-text">those hands</p></div>
<p>I feel like that day has come.  The clicker is working, the bell is about to ring, the birds are chirping, and the puzzle is about to be solved.  The current space and the way it&#8217;s coming together is &#8212;blowing. me. away.  I am walking into this space in the mornings thinking&#8212;wow, I am exactly where I want to be.  The hands that have made this what it is becoming are all hands I know, all hands I&#8217;ve touched.  &#8230;and my own.</p>
<div id="attachment_2601" class="wp-caption aligncenter" style="width: 289px"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-16-e1290110268224.jpg" target="_blank"><img class="size-full wp-image-2601   " title="blue shutters" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-16-e1290110268224.jpg" alt="" width="279" height="374" /></a><p class="wp-caption-text">where will these be??  come find out tomorrow!</p></div>
<div class="wp-caption aligncenter" style="width: 477px"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-28.jpg" target="_blank"><img title="photo 2" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-28-e1290110745513.jpg" alt="" width="467" height="349" /></a><p class="wp-caption-text">eeeeahhheeehahhaaahhh!!!</p></div>
<div id="attachment_2606" class="wp-caption aligncenter" style="width: 477px"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-37.jpg" target="_blank"><img class="size-full wp-image-2606  " title="saw surprise" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-37-e1290110578481.jpg" alt="" width="467" height="349" /></a><p class="wp-caption-text">I LOVE my saw, says W.</p></div>
<div id="attachment_2602" class="wp-caption aligncenter" style="width: 477px"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-17-e1290110595397.jpg" target="_blank"><img class="size-full wp-image-2602  " title="are we gonna make it?" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-17-e1290110595397.jpg" alt="" width="467" height="349" /></a><p class="wp-caption-text">I think we can make it!!</p></div>
<p>Now we&#8217;re down to the final hours.  It reminds me of all my time in theatre.  Those last few days before the show goes up, one is often left thinking&#8211;how in the name of all that is good will we EVER be able to get <em>THERE. </em>And then after the curtain comes up, you make eyes with one of your partners and only you know where you&#8217;ve been to get &#8230;there.</p>
<p><strong><span style="font-weight: normal;"> </span></strong></p>
<p><strong> </strong></p>
<p><strong> </strong></p>
<p><strong> </strong></p>
<p><strong></p>
<div id="attachment_2613" class="wp-caption aligncenter" style="width: 289px"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-18.jpg"><img class="size-full wp-image-2613   " title="transformation" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-18-e1290111490814.jpg" alt="" width="279" height="374" /></a><p class="wp-caption-text">transformation time.</p></div>
<p></strong></p>
<p>Only <em>you</em> know that just last night, you were re-hanging the lights with bits of who-knows-what ALL over the floor, your biggest dreams and visions only moments away from being squashed, paint splatters where they shouldn&#8217;t be, things falling off the walls, trips and near misses, tired eyes and hands, probably tears&#8230;disaster, really&#8212;-lots of voices in your head saying&#8211;there is <em>no</em> way you&#8217;re going to make it.   but you know what????  screw those voices.  because &#8212;&#8212;&#8212;&#8212;&#8211; You <em>do</em> make it.</p>
<p>That&#8217;s just it:  you made it.</p>
<p>I can&#8217;t wait for that moment when we all look at each other&#8230;only us knowing how far we&#8217;ve come.</p>
<p>If you&#8217;re around between 3 and 9 pm tomorrow, please come by and see how far we&#8217;ve come.  Click the link for details: <strong><a href="http://tinyurl.com/285lvj7" target="_blank">http://tinyurl.com/285lvj7</a></strong></p>
<p>LOVE to you all.</p>
<p>b</p>
<p>***Song of the Moment: <a href="http://itunes.apple.com/us/album/vesuvius/id392327958?i=392328179" target="_blank">Vesuvius</a>, by Sufjan Stevens***</p>
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		<title>We found our way back.</title>
		<link>http://www.betsyandiya.com/blog/we-found-our-way-back/</link>
		<comments>http://www.betsyandiya.com/blog/we-found-our-way-back/#comments</comments>
		<pubDate>Mon, 15 Nov 2010 19:41:18 +0000</pubDate>
		<dc:creator>betsy</dc:creator>
				<category><![CDATA[betsy & iya jewelry]]></category>
		<category><![CDATA[betsy & iya flagship]]></category>
		<category><![CDATA[job loving]]></category>
		<category><![CDATA[shopping local]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[studio]]></category>

		<guid isPermaLink="false">http://www.betsyandiya.com/blog/?p=2569</guid>
		<description><![CDATA[You sweet thangs!  It&#8217;s been awhile.  Too long.
The road trip was so dang successful that we&#8217;ve been working like MAD PEOPLE since our return.  We picked up TEN new stores in Boulder, Denver, Lawrence, Kansas City, Chicago, and Columbus.  For all you kids in the middle of the country, check out our updated Where to [...]]]></description>
			<content:encoded><![CDATA[<p>You sweet thangs!  It&#8217;s been awhile.  Too long.</p>
<p>The road trip was so dang successful that we&#8217;ve been working like MAD PEOPLE since our return.  We picked up TEN new stores in Boulder, Denver, Lawrence, Kansas City, Chicago, and Columbus.  For all you kids in the middle of the country, check out our updated Where to Buy page <a href="http://www.betsyandiya.com/blog/where-to-find-betsy-iya/">here</a>!</p>
<p>We&#8217;ve got big things happening right now.  Expect more updates VERY soon.  In the meantime, check out our current biggest DISTRACTION:</p>
<p>Meet the newest addition to our family, Ms. Gingham Macpherson&#8230;</p>
<p style="text-align: center;"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo9-e1289849474311.jpg" target="_blank"><img class="size-full wp-image-2597 aligncenter" title="gingham macpherson cervarich" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo9-e1289849474311.jpg" alt="" width="279" height="374" /></a></p>
<p style="text-align: left;">Also, come to our Grand Opening Party on Friday from 3-9 pm.  Check out details here:  <a href="http://www.facebook.com/event.php?eid=116432405086175" target="_blank">On our facebook event page</a>!!</p>
<p style="text-align: left;">Check back in the next few days.  We will be posting some studio-fix process photos to entice you in.</p>
<p style="text-align: left;">See you Friday?</p>
<p style="text-align: left;">xo~betsy</p>
<p style="text-align: left;">***Song of the Moment: <strong><a href="http://itunes.apple.com/us/album/el-carretero/id5620178?i=5620164" target="_blank">El Carretero</a></strong>, by Buena Vista Social Club***</p>
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		<title>The Great betsy &amp; iya Road Trip: day 4</title>
		<link>http://www.betsyandiya.com/blog/the-great-betsy-iya-road-trip-day-4/</link>
		<comments>http://www.betsyandiya.com/blog/the-great-betsy-iya-road-trip-day-4/#comments</comments>
		<pubDate>Thu, 16 Sep 2010 15:50:17 +0000</pubDate>
		<dc:creator>Will Cervarich</dc:creator>
				<category><![CDATA[On the Road]]></category>
		<category><![CDATA[cubicle escape]]></category>
		<category><![CDATA[denver]]></category>
		<category><![CDATA[job loving]]></category>
		<category><![CDATA[Radiolab]]></category>
		<category><![CDATA[road trip]]></category>

		<guid isPermaLink="false">http://www.betsyandiya.com/blog/?p=2350</guid>
		<description><![CDATA[I can&#8217;t believe it&#8217;s only been four days and we&#8217;re having so much fun and success.  On day 4, we really knocked a couple out of the park.  If you&#8217;ve been checking up on us on Facebook, you&#8217;ve probably already booked your airfare to Denver/Boulder.  Not only is it gorgeous, not only are the people [...]]]></description>
			<content:encoded><![CDATA[<p>I can&#8217;t believe it&#8217;s only been four days and we&#8217;re having so much fun <em>and</em> success.  On day 4, we really knocked a couple out of the park.  If you&#8217;ve been checking up on us on Facebook, you&#8217;ve probably already booked your airfare to Denver/Boulder.  Not only is it gorgeous, not only are the people friendly, not only is it ALL SUN, but we also met with several lovely shop owners who have decided to pick up the line.</p>
<p>Meow Meow in Boulder: cute gift shop.</p>
<p><a href="http://www.unityboutique.com/" target="_blank">Unity Boutique</a> in Denver: hip, colorful boutique with lines like Three Dots and Tom&#8217;s.</p>
<p><a href="http://www.fancytiger.com/">Fancy Tiger</a> in Denver: with a craft shop across the street under the same name, FT is a fashion oriented DIY boutique.</p>
<p>We&#8217;re thrilled to have the line in ALL of these shops.</p>
<div id="attachment_2351" class="wp-caption aligncenter" style="width: 459px"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-13.jpg"><img class="size-full wp-image-2351" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-13.jpg" alt="" width="449" height="600" /></a><p class="wp-caption-text">A shot that just doesn&#39;t do justice to the well-curated inside of Fancy Tiger.</p></div>
<p>We&#8217;ve met with old friends on this sojourn, shacking up with a professor of Betsy&#8217;s in Boulder, and running into a theatre colleague of mine from my east coast days.  I couldn&#8217;t have wished for better chats and more warmth, laughter, wit&#8230; jeez, this is starting to sound like a Betsy post ;-)</p>
<p>We listened to a Radiolab podcast on the drive in and they were examining sleep: what it does, why we do it, etc.  A researcher proposed that sleep is imperative to learning.  That, through the magic of the sleeping body, synaptic connections made during the day are actually weakened, allowing the unimportant stuff to slip away and the the important to persist and grow stronger over time.  It&#8217;s a powerful realization to think about this in relation to the way I feel now (happy, excited by people and places, with a sense of discovery and destiny sparkling up the day).  You start to realize the significance every day has on the physiology of your brain, and indeed, your brain&#8217;s propensity to stay active, agile, optimistic, curious, social.</p>
<div id="attachment_2352" class="wp-caption aligncenter" style="width: 460px"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/photo-33.jpg"><img class="size-full wp-image-2352" src="http://www.betsyandiya.com/blog/wp-content/uploads/photo-33.jpg" alt="" width="450" height="337" /></a><p class="wp-caption-text">Will, Betsy, and Robert Frost on the CU campus.</p></div>
<p>Wonder what my brain will look like after two more weeks of this.  Two more weeks of new places and old friends, good sleep, good food, and continued success.  I love my job.</p>
<p>***Song of the moment:  <a href="http://itunes.apple.com/us/album/open-the-world/id79301839?i=79301730" target="_blank">Open the World</a>, by Sam Phillips***</p>
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		<title>Favorite lunches</title>
		<link>http://www.betsyandiya.com/blog/favorite-lunches/</link>
		<comments>http://www.betsyandiya.com/blog/favorite-lunches/#comments</comments>
		<pubDate>Fri, 10 Sep 2010 07:01:11 +0000</pubDate>
		<dc:creator>Will Cervarich</dc:creator>
				<category><![CDATA[Perfect Portland]]></category>
		<category><![CDATA[cubicle escape]]></category>
		<category><![CDATA[job loving]]></category>
		<category><![CDATA[lunch time]]></category>
		<category><![CDATA[portland oregon]]></category>

		<guid isPermaLink="false">http://www.betsyandiya.com/blog/?p=2297</guid>
		<description><![CDATA[We&#8217;ve had some of the best lunches recently.  You&#8217;ll recall, dear readers, that lunches/snacks at work with my wife are one of my favorite things about my new(ish) job.  These past few weeks, we&#8217;ve been buying heirloom tomatoes from TJs and we feel like the lunch kings.  (an aside: take a note, New Seasons: 2lbs [...]]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve had some of the best lunches recently.  You&#8217;ll <a href="http://www.betsyandiya.com/blog/things-i-love-about-my-new-job/">recall</a>, dear readers, that lunches/snacks at work with my wife are one of my favorite things about my new(ish) job.  These past few weeks, we&#8217;ve been buying heirloom tomatoes from TJs and we feel like the lunch kings.  (an aside: take a note, New Seasons: 2lbs of these babies are $5 bucks at TJs.)  Let me show you what I&#8217;m talking about.</p>
<div id="attachment_2298" class="wp-caption aligncenter" style="width: 460px"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/IMG_9024.jpg"><img class="size-full wp-image-2298" src="http://www.betsyandiya.com/blog/wp-content/uploads/IMG_9024.jpg" alt="" width="450" height="301" /></a><p class="wp-caption-text">so ripe</p></div>
<p>Both Betsy and I grew up eating tomatoes out of the garden.  Well, I can&#8217;t say I grew up doing it, really&#8230; I remember growing out of my aversion to the gooey seed stuff later.  The only thing missing to take me all the way back is skinned knees and dirty nails, my dad smelling like a lawn mower, and a wooden bowl of Cheetos in the middle of the table.</p>
<div id="attachment_2299" class="wp-caption aligncenter" style="width: 460px"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/IMG_9033.jpg"><img class="size-full wp-image-2299" src="http://www.betsyandiya.com/blog/wp-content/uploads/IMG_9033.jpg" alt="" width="450" height="301" /></a><p class="wp-caption-text">too yummy to wait for the photo-op</p></div>
<p>What about you?  What have you been eating for lunch?</p>
<p>***Song of the moment: <a href="http://itunes.apple.com/us/album/sycamore/id219705155?i=219705573" target="_blank">Sycamore</a>, by Bill Callahan***</p>
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		<title>I&#8217;m going on a road trip and I&#8217;m taking&#8230;</title>
		<link>http://www.betsyandiya.com/blog/im-going-on-a-road-trip-and-im-taking/</link>
		<comments>http://www.betsyandiya.com/blog/im-going-on-a-road-trip-and-im-taking/#comments</comments>
		<pubDate>Wed, 08 Sep 2010 19:02:22 +0000</pubDate>
		<dc:creator>Will Cervarich</dc:creator>
				<category><![CDATA[On the Road]]></category>
		<category><![CDATA[job loving]]></category>
		<category><![CDATA[road trip]]></category>
		<category><![CDATA[traveling]]></category>

		<guid isPermaLink="false">http://www.betsyandiya.com/blog/?p=2289</guid>
		<description><![CDATA[Did anyone else play this game at summer camp?  You&#8217;d all sit around a campfire and have to say all the items that were said before you and then add one of your own before passing it to the next sugared-up, marshmallow fiend?  Except usually, you&#8217;d be going some place cool, like the moon or [...]]]></description>
			<content:encoded><![CDATA[<p>Did anyone else play this game at summer camp?  You&#8217;d all sit around a campfire and have to say all the items that were said before you and then add one of your own before passing it to the next sugared-up, marshmallow fiend?  Except usually, you&#8217;d be going some place cool, like the moon or Jupiter.</p>
<p style="text-align: center">
<div id="attachment_2290" class="wp-caption aligncenter" style="width: 346px"><a href="http://wildindiana.com/wps/2010/01/roasted-marshmallow-the-ultimate-outdoor-nightcap/"><img class="size-full wp-image-2290   " src="http://www.betsyandiya.com/blog/wp-content/uploads/marshmallow-roasting-kid-Small.jpg" alt="" width="336" height="336" /></a><p class="wp-caption-text">hilarious kid pic from www.wildindiana.com</p></div>
<p>Well, it&#8217;s for realz now, because we&#8217;re driving across country in 4 days.  Wow, I just scared myself.  4 days!?  Are you kidding me?!?</p>
<p>So help a brotha and sista out.  What can we <strong>absolutely not forget</strong> to take on a 3,969 mile drive??  We promise to recite them all before adding our own travel necessity and passing it on &#8217;round the campfire.</p>
<p>***Song of the moment: <a href="http://itunes.apple.com/us/album/nonpareil-of-favor/id292482141?i=292482364" target="_blank">Nonpareil of Favor</a>, by Of Montreal***</p>
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		<slash:comments>7</slash:comments>
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		<title>house cleaning</title>
		<link>http://www.betsyandiya.com/blog/house-cleaning/</link>
		<comments>http://www.betsyandiya.com/blog/house-cleaning/#comments</comments>
		<pubDate>Fri, 27 Aug 2010 08:09:59 +0000</pubDate>
		<dc:creator>Will Cervarich</dc:creator>
				<category><![CDATA[betsy & iya jewelry]]></category>
		<category><![CDATA[talkies]]></category>
		<category><![CDATA[job loving]]></category>

		<guid isPermaLink="false">http://www.betsyandiya.com/blog/?p=2202</guid>
		<description><![CDATA[Betsy found some unwelcome guests in the studio today!  Her aversion to fruit flies is nothing new: she HATES fruit flies.  But I love bananas!  And sometimes when you bring on a new partner, he brings his bananas.
OH!  You&#8217;ll also be pleased to know that it only took us three tries to figure out [...]]]></description>
			<content:encoded><![CDATA[<p>Betsy found some unwelcome guests in the studio today!  Her aversion to fruit flies is nothing new: she HATES fruit flies.  But I love bananas!  And sometimes when you bring on a new partner, he brings his bananas.</p>
<p>OH!  You&#8217;ll also be pleased to know that it only took us three tries to figure out we have to shoot these in landscape instead of portrait, so stay tuned for fatter videos.</p>
<p>Here&#8217;s what the Huzzy-cam saw:</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/n84kWrE8s7A?fs=1&amp;hl=en_US&amp;color1=0x2b405b&amp;color2=0x6b8ab6"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/n84kWrE8s7A?fs=1&amp;hl=en_US&amp;color1=0x2b405b&amp;color2=0x6b8ab6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></p>
<p>And now, the Betsy-cam version:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/k6lhE5GWdyU?fs=1&amp;hl=en_US&amp;color1=0x2b405b&amp;color2=0x6b8ab6" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/k6lhE5GWdyU?fs=1&amp;hl=en_US&amp;color1=0x2b405b&amp;color2=0x6b8ab6" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>***Song of the moment: <a href="http://itunes.apple.com/us/album/something-to-say/id418241?i=418237" target="_blank">Something to Say</a>, by Stevie Wonder***</p>
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		<slash:comments>4</slash:comments>
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		<item>
		<title>a very productive day</title>
		<link>http://www.betsyandiya.com/blog/a-very-productive-day/</link>
		<comments>http://www.betsyandiya.com/blog/a-very-productive-day/#comments</comments>
		<pubDate>Thu, 26 Aug 2010 22:35:57 +0000</pubDate>
		<dc:creator>Will Cervarich</dc:creator>
				<category><![CDATA[betsy & iya jewelry]]></category>
		<category><![CDATA[talkies]]></category>
		<category><![CDATA[hard work]]></category>
		<category><![CDATA[job loving]]></category>

		<guid isPermaLink="false">http://www.betsyandiya.com/blog/?p=2192</guid>
		<description><![CDATA[Betsy and I just got new toys&#8211;er&#8230; business productivity tools.  Betsy is very fond of hers.

Yes, folks, we&#8217;ve drunk (drank? drinken?) the kool aid and we&#8217;re VERY pleased about it.  We&#8217;ve FaceTime&#8217;d from opposite sides of the same room.  We&#8217;ve sync&#8217;d up our calendars and turned off our push notifications (you&#8217;re welcome, battery life).  We [...]]]></description>
			<content:encoded><![CDATA[<p>Betsy and I just got new toys&#8211;er&#8230; business productivity tools.  Betsy is very fond of hers.</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/f7U1gS-Srd8?fs=1&amp;hl=en_US"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/f7U1gS-Srd8?fs=1&amp;hl=en_US" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></p>
<p>Yes, folks, we&#8217;ve drunk (drank? drinken?) the kool aid and we&#8217;re VERY pleased about it.  We&#8217;ve FaceTime&#8217;d from opposite sides of the same room.  We&#8217;ve sync&#8217;d up our calendars and turned off our push notifications (you&#8217;re welcome, battery life).  We have, in short, iPhone&#8217;d ourselves.</p>
<p>Oh.  And we&#8217;ve made a LOT of videos.  We&#8217;re looking forward to sharing our upcoming<strong> betsy &amp; iya Great Road Trip of 2010</strong> with you through these magic boxes.</p>
<p>Until next time-</p>
<p>***Song of the moment: <a href="http://itunes.apple.com/us/album/she-moves-she/id308893811?i=308893879" target="_blank">She Moves She</a>, by Four Tet***</p>
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		<title>things I love about my new job</title>
		<link>http://www.betsyandiya.com/blog/things-i-love-about-my-new-job/</link>
		<comments>http://www.betsyandiya.com/blog/things-i-love-about-my-new-job/#comments</comments>
		<pubDate>Tue, 24 Aug 2010 20:52:53 +0000</pubDate>
		<dc:creator>Will Cervarich</dc:creator>
				<category><![CDATA[betsy & iya jewelry: The Biz]]></category>
		<category><![CDATA[cubicle escape]]></category>
		<category><![CDATA[job loving]]></category>

		<guid isPermaLink="false">http://www.betsyandiya.com/blog/?p=2181</guid>
		<description><![CDATA[As you may suspect, here at betsy &#38; iya, we have a strict no-cubicle policy.  With a total office/studio/shop square footage coming in well below 300, we have found that cubicles make the following things difficult:
opening the door, seeing outside, closing the door, walking, being happy, sweeping, &#38; finding appropriate storage space for our mountains [...]]]></description>
			<content:encoded><![CDATA[<p>As you may suspect, here at betsy &amp; iya, we have a strict no-cubicle policy.  With a total office/studio/shop square footage coming in well below 300, we have found that cubicles make the following things difficult:</p>
<p>opening the door, seeing outside, closing the door, walking, being happy, sweeping, &amp; finding appropriate storage space for our mountains of cash.</p>
<p style="text-align: center"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/BIcubicle.jpg"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/BIcubicle.jpg"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/Photo-231.jpg"><a href="http://www.betsyandiya.com/blog/wp-content/uploads/BIcubicle.jpg"><img class="aligncenter size-large wp-image-2182" src="http://www.betsyandiya.com/blog/wp-content/uploads/BIcubicle-1024x683.jpg" alt="" width="614" height="410" /></a><br />
</a></a></a></p>
<p>So, it&#8217;s easy to see why we liquidated our last cubicle ages ago.  This is a move I fully supported before coming on board and one of many things I love about my new job.  Here&#8217;s the full and growing list:</p>
<p><strong>no paychecks:</strong> because the coolest thing about every other Friday should never be the larger number in your checking account. (ps, IRS: Lupe <em>totally</em> gets a regular paycheck.)</p>
<p><strong>working through lunch:</strong> We ate lunch at 4:45pm yesterday.  Who knew caloric deprivation could be so satisfying?</p>
<p><strong>making my wife snacks/eating snacks my wife makes: </strong>quickest way to a man&#8217;s productivity.</p>
<p><strong>stealing kisses in the break room: </strong>shhhh&#8230; don&#8217;t tell Lupe.</p>
<p><strong>dance parties in the morning:</strong> easier when you&#8217;re not wearing a tie.</p>
<p><strong>my boss telling me she could care less if I shave: </strong>more time for dance parties.</p>
<p><strong>grocery shopping at 10am:</strong> SO. MUCH. ROOM!</p>
<p><strong>the whiteboard:</strong> SO. MUCH. ORGANIZATION!</p>
<p>but most of all: <strong>making up my own job and wanting to be the best at it.</strong> I mean, where else do you get to spend hours on Photoshop, use power tools, develop marketing plans, write blog posts, sweep and mop, pack up cars, have fun with sweet customers, drink a beer at 2pm, work until 1am, plan road trips, go on road trips&#8230; et cetera, et cetera, et cetera.</p>
<p><a href="http://www.betsyandiya.com/blog/wp-content/uploads/Photo-231.jpg"><img class="aligncenter size-medium wp-image-2186" src="http://www.betsyandiya.com/blog/wp-content/uploads/Photo-231-300x225.jpg" alt="" width="300" height="225" /></a></p>
<p>***Music Video of the moment: <a href="http://www.youtube.com/watch?v=V2fpgpanZAw" target="_blank">End Love</a>, by OkGo.***</p>
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	</channel>
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